Ministry of Agriculture, Food and Rural Affairs holds Farmtastic Summer Vacation Festival (Festival)
The Ministry of Agriculture, Food and Rural Affairs (Minister Song Mi-ryeong) held the “2024 Urban-Rural Exchange Day Commemorative Event and Rural Summer Vacation Festival (Festival)” at the aT Center in Yangjae-dong, Seoul for two days from July 5th to 6th.
This festival was held for the twelfth time with the subtitle ‘Farmtastic Summer Vacation’ in celebration of ‘Urban-Rural Exchange Day (July 7)’. During the two days of the event, a variety of information related to rural tours was provided through the operation of a rural experience and promotional center. In particular, a commemorative event was held on the first day to promote the value of urban-rural coexistence.
The commemorative event was held from 2 p.m. on July 5, and included Jeong Moon-chan, CEO of Handemi Village Rural Character School in North Chungcheong Province (Stone Tower Order of Industrial Service Merit) and Heo Dong-yoon, CEO of Sangji Engineering Architect Office (Industrial Service Medal), who were recognized for their contribution to revitalizing urban-rural exchange. Rewards were also given to 11 people of merit.
In addition, a 1:1 consultation space (B2B: Business to Business) with domestic travel agencies, travel operators, marketing agencies, etc. for rural tourism businesses such as experience resort villages and tourist farms has been established to strengthen expertise in the field of travel product development, operation, and promotion. supported.
Minister Song Mi-ryeong said, “I hope that through this festival, many people will experience the charm of rural areas and become an opportunity to visit more rural areas.” He added, “In line with today’s culture that pursues new experiences and values work-life balance, rural areas are also being developed.” “We are establishing ourselves as a new space, and in the future, we will collaborate with the private sector to develop tourism products that take advantage of regional characteristics and make rural areas more pleasant and attractive spaces,” he said.
Editor. Seyeong Hong
